← Facebook skills · OpenClaw guide

• brand-profileThe brand the other skills read first.
• voice-builderHow the agent should sound when it writes.
• facebook-strategyPage posts and Reels, and what still works on Facebook.
• facebook-groupsGroups as the organic surface, posted by a person.
• caption-writerA caption in the brand voice, with a CTA that fits.
• short-form-video-scriptA short-form script from hook to ending.
• community-managementThe routine around replies, groups, and regulars.
• scheduling-and-queueSchedule the finished post once it is ready.

1. 1

   Clone the skills repo

   Skip this if social-media-skills is already on the machine. The folder name matters — it must not be named skills.

   git clone https://github.com/social-media-skills/skills.git social-media-skills

   $git clone https://github.com/social-media-skills/skills.git social-media-skills

   copy
2. 2

   Copy this Facebook set into OpenClaw

   This copies only these 8 folders into ~/.openclaw/skills/. Each folder needs its SKILL.md plus the files beside it.

   mkdir -p ~/.openclaw/skills && for skill in brand-profile voice-builder facebook-strategy facebook-groups caption-writer short-form-video-script community-management scheduling-and-queue; do cp -r social-media-skills/skills/$skill ~/.openclaw/skills/; done

   $mkdir -p ~/.openclaw/skills && for skill in brand-profile voice-builder facebook-strategy facebook-groups caption-writer short-form-video-script community-management scheduling-and-queue; do cp -r social-media-skills/skills/$skill ~/.openclaw/skills/; done

   copy
3. 3

   Reload OpenClaw

   Ask for a Page post and a Group version that is not a copy of it.

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